Antwoord niet wanneer je het kan vragen

Joost
Questions offer the promise of new knowledge. Answers make knowledge finite. It’s easy to trap yourself with an answer. Answers deliver value… but questions deliver meaning. The person, brand or entity asking the questions is the one in charge because they dictate the possible range of answers. You don’t shape a conversation by providing the words. You shape it…

De juiste conversatie met de juiste mensen met de juiste intentie

Joost
It’s tempting to think that the “right” conversations that need to happen within a team or organisation will automatically take place without someone actively encouraging it. It’d be nice if that happened, but it almost never does. One of the values The Argonauts bring to an organisation as external partner can sometimes be distilled as:…

Zo word je gehoord

Joost
A great thing to tell yourself when having a conversation with someone is: I don’t need to be right. Often, our first instinct in a conversation is to prove we’re right. Which comes from our desire to be understood and valued. That’s what starts arguments and games of one-upmanship. The reality is that if we demonstrate…

9 things that are NOT innovation

Joost
Innovation. It’s a word that brings up feelings: positive or negative, maybe even both. For us it’s a word that makes us nervous, because everyone keeps talking about it, but no one tells you how or what to do. There are so many ways to innovate, and in this blog, you will find our views…

Een sprong uit het warme nest van een multinational naar een eigen startup

Joost
Als vader van drie kinderen spendeer ik al wat er overblijft van mijn vrije tijd aan mijn passie voor trends, nieuwe concepten en creatieve oplossingen. Met een goed glas wijn in de hand, genietend van enkele tapas, durf ik zelfs op city trip snuffelen in kranten op zoek naar innovatieve ideeën. Creatie en innovatie: waar…

Purpose-driven innovation

Joost
Do companies need to be social? One of the trends that were identified by The Boston Consulting Group is that companies today must be “social” in a truly external sense. Customers, stakeholders, communities, business partners, and employees all have an enormous impact on a company’s brand, growth, and profitability. Being a “social enterprise” means going…

Business Model Fitness

Joost
Veel bedrijven weten doorgaans niet wat hun business model is. Vaak wordt de term business model verward met de term verdienmodel. Een verdienmodel gaat in op de vraag hoe een organisatie meerwaarde creëert. Een business model beschrijft alle facetten die invloed hebben op het creëren van de meerwaarde. De term business model heeft dus een…

About innovation

Joost
Every entrepreneur dreams of having that single moment of happiness where everything falls into place. Many search for their entire careers for that one big idea that will make the difference between incredible success and frustrating mediocrity. Few ever find it and many that do end up crashing and burning along the way. The truth…

Future of Food , Cruelty-Free Food

Joost
Everybody has his own opinion or vision about the future of food. Will it be more personal? Extreme healthy? More transparent with the help of blockchain? I believe that in 30-40 years or so we will no longer need to kill any animals and that all meat will either be clean or plant-based, taste the…
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